Sustainable Elegance for DFDS at Translogistica Poland

DFDS, a Danish logistics giant founded in 1866, required an exhibition presence that reflected its status as Europe’s leader in sea and land transport. The goal was to create a flexible stand concept capable of maintaining a consistent brand identity across various international trade shows, starting with the CEE region’s premier event: Translogistica Poland.

Hybrid Innovation (beMatrix + Woodwork) To achieve a balance between scalability and premium aesthetics, we implemented a hybrid construction system. By integrating the modular beMatrix framework with traditional, hand-crafted wooden elements, we delivered a structure that looked entirely bespoke while offering the efficiency of modular engineering.

Key Highlights:

• Seamless walls and high-end finishes that mirror DFDS’s corporate excellence.
• The use of the beMatrix system significantly reduced waste, allowing for multiple reuses of the core structure.
• A welcoming space designed for high-traffic networking, characteristic of the TSL industry.

A standout presence at TransLogistica Poland that proved sustainability and luxury can go hand in hand. The hybrid approach allowed DFDS to reduce its carbon footprint without compromising on the "wow" factor.